Digital Marketing Manager

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Job Description

Do innovation and creating game-changing technology drive you? Do you love working in a fast-paced environment on products that serve a big-picture purpose? Are you passionate about your work and employ an entrepreneurial spirit?

Owned by Jeff Bezos, Arc Publishing (https://www.arcpublishing.com/) is a state-of-the-art digital experience platform engineered to meet the demands of enterprise brands and media and entertainment companies around the world. An integrated ecosystem of cloud-based tools, Arc helps create and distribute content, drive digital commerce, and deliver powerful multichannel experiences to both internal and external audiences. Today, Arc powers more than 1,400 sites across 23 countries, reaching over 1.5 billion unique monthly visitors.

We are seeking a highly motivated, self-starting individual to join our growing marketing team with a key focus on designing and bringing to life global marketing strategies that drive lead generation across our enterprise brand and media and entertainment verticals.

As a Digital Marketing Manager you will:
  • Craft, execute, and optimize multi-channel marketing campaigns that attract and nurture a diverse set of audiences, developing hypotheses and running tests, and managing projects across multiple teams and vendors.
  • Work closely with our sales team on the health of our lead pipeline to create lead flows and drip campaigns and analyze the quality of leads and effectiveness of marketing efforts to meet our MQL and SQL goals, identifying and making improvement recommendations.
  • Work closely with vendor partners to collaborate on marketing opportunities including speaking engagements, virtual events and thought leadership content


Must Have:
  • Bachelor's degree in Marketing or related field
  • 5+ years digital marketing experience preferably in technology, enterprise software or Saas platforms including 2+ years marketing campaign ownership.
  • Experience with Pardot or similar marketing automation platform
  • Possess a growth mindset and thrives in a high-growth dynamic environment
  • Experience delivering results for cross-functional initiatives while managing multiple competing priorities
  • Strong verbal and written communication skills


Nice to Have:
  • Experience in a high-growth marketing environment
  • Experience with copywriting


The Post strives to provide its readers with high-quality, trustworthy news and information while constantly innovating. That mission is best served by a diverse, multi-generational workforce with varied life experiences and perspectives. All cultures and backgrounds are welcomed.

The innovation doesn't end in the Newsroom - dozens of teams power The Washington Post. We are now hiring the next innovator - how will you Impact Tomorrow?

#washpostlife

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