Corporate training videos are a powerful tool in the arsenal of any manager or business owner. They can teach valuable lessons and save precious time, conveying complex concepts in a simple and straightforward manner. This is only true if they are properly produced and fully taken in by their audience.
But how can you ensure this is the case? It turns out there are things you can do. Read on for a short and simple guide on how you can make sure you and your employees get the most out of corporate training videos.
Don't Cut Corners
If you're going through the trouble of creating videos to convey a message to your employees, you want to make sure it's effective. It can be tempting to skimp on the budget for these sorts of materials. But if you do so, you run the risk of rendering them completely useless.
Humans are visual beings. If you create a video that's not well executed, the poor quality can be seriously distracting for viewers. You run the risk of them not taking in anything in at all.
Don't blow the budget with a corporate training video. But do make sure you spend as much as you need to so that you're happy with the finished result.
Simple and Straightforward
Although you want your training videos to look the part, they don't have to win an Oscar for their storyline or make James Cameron quake in his boots. In fact, often the more simple a video is, the better. This will make the information easier for your employees to take in.
It's alright if you want to get creative and have a little fun with your video concepts. This can even aid learning to a certain extent. But just remember not to make things so complex they confuse the point of the video.
Keep Things Engaging
One of the biggest corporate training trends at the moment is the implementation of microlearning. Microlearning is one of the most effective corporate training methods—especially among millennials, who make up a large chunk of the workforce.
It essentially involves creating training videos with a focus on being as short, relevant, and engaging as possible. Most people find these easiest to take in. This means they're more likely to make a lasting impression on your employees.
A microlearning video is usually between 1 and 5 minutes long. This is an added bonus, as it means it's a huge time-saver as well.
Create Corporate Training Videos That Count
Of course, you want to get the most out of any corporate training videos you produce. Follow the above tips and stay on top of current trends to ensure your employees stay engaged with your important practices and protocols. If you're on the hunt for more business tips, don't forget to take a look at the rest of our content.